TOYOTA WHEELPARK

World Mobility Partner for the Paris 2024 Olympic Games and Para Olympics, Toyota continues to cultivate its ambition to offer to each individual the chance to move about freely in a safe, sustainable and inclusive way. One illustration of its ambition is to shift from being a car maker to a veritable mobility player.

The point of departure of the partnership with the Paris 2024 Olympic Games, was in 2023 when Toyota created the Toyota Wheel Park, an inclusive and itinerant skatepark that proposes an immersive and fun experience, inciting mobility for all. Initiations, free practices, skateboard demonstrations and WheelChair Motocross & Freestyle WheelChair with Paralympic athletes from the Toyota team.

PPR accompanied the launch of the Toyota Wheel Park and the official inauguration event in 2023 on the esplanade of the Palais de Tokyo in Paris.