BRINGING YOU THE FULL REPLAY OF THE WEBINAR SOCIETY CHANGE

PPR and Sense Agency, future-oriented strategies consultancy, organized and invited many to an out-of-the-ordinary webinar around the theme of « The acceleration of changes in society and the impact on corporate and brand communications. »

The full Webinar Society Change of 2nd July 2020 is still available by clicking on the above link that connects with our YouTube channel.

High calibre experts gave their views on emerging and strong signals, original approaches to societal change, consumption models, and lots more. Fundamentals for companies in the current period to understand, anticipate and generate ideas.

Christophe Bourseiller, expert in high and emerging trend signals. Timer: 18:30
Dominique Desjeux, anthropologist specialized in consumption. Timer: 40:50
Fanny Parise, anthropologist, expert in ethno-fiction Timer: 55:45
Bruno Marion, expert in societal changes Timer : 30:31
Benjamin Louvet, Energy transition expert Timer : 1:12:45
Frédérique Lenglen, adviser in societal communications, PPR
Jean Michel Dardour, Chief inspiration officer, Sense agency, Timer

On the occasion of the launch of ‘Society Change’, we explored the three stages of the rocket with our speakers:

How will our simultaneously activated Observation Scales (consumers / spheres of political influence, associations, media / geopolitical context) enable companies to better understand the changes taking place in society?

How can our Societal Change Units, with their analysis of weak signals, extremes and chaos theories, energy and environmental issues, inspire corporate and brand strategies, innovation and communication?

How can New Society Communications strengthen our ability to adapt to the “new real” and anticipate the future?

If you would like to have more information on our Society Change offer our indeed have a chat with us, just pop a message to us on PPRParis@pprww.com