MAKE THE BIG BANG SCIENTIFIC VISION BEAM

After years of scientific investment, NAOS – a group that brings together Bioderma, Institut Esthederm, Etat Pur – decided to promote its its singular and innovative vision: Ecobiology, between avant-garde scientists and respect for natural ecosystems.

On the occasion of the 1st Exobiology world summit that took place at the Miroslav Rodman Research Centre in Croatia, PPR was commissioned with ensuring the presence of high-profile, specialized scientific and cosmetic journalists at the event.

For the 50 journalists who came from some 30 different countries we managed the organization of personalized programmes for every one of them over the three days, with conferences and individualized exchanges with experts and keynote speakers.

We also created two highly adequate partnerships on content, one with the renowned international review Science and the other in France with the leading Science et Avenir magazine. And, we brought guidance on the content creation to bring additional visibility on social media.

We are particularly proud to have contributed to the knowledge sharing and discovery of science of Exobiology of this event that brought together Nobel prize winners and foremost experts, all passionate about what they do.

https://theecobiologysummit.com/2018-summit-highlights

Naos

HOW PPR BROUGHT TO THE EVENT :

  • Invitations and management of French and international media
  • Organization of personalized programmes for journalists during the 3-day event
  • Production of media content
  • Briefing of spokespeople
  • Management of media interviews
  • Setting up of media partnerships
  • Guidance for social media content and strategies