BIOSTIME

Biostime is a young brand of organic infant nutrition that offers a unique combination of naturalness, local ingredients and science to meet parents’ new demands in terms of traceability, safety and nutritional formula.

PPR accompanied its launch in France in pharmacies and awareness building in the media and with influencers over a two-year period.

PPR accompanied its launch in France in pharmacies and awareness building in the media and with influencers over a two-year period.

Our strategic activations were at the centre of today’s concerns: new nutrition, affinity with nature, carbon footprint, territorial attachment in Normandy, engagement with breeders, responsible science and safety for parents.