For the Polish Institute in Paris, we devised and conducted a one-year campaign to make Poland emerge differently.
Under the banner Poland’s Contemporary Culture, proposed by PPR, spanning creative content across fashion, design, literature, music, gastronomy, history – that we created and promoted throughout the whole centenary year of retrieving independence in 2018.
All these initiatives contributed to an enthusiastic discovery or rediscovery of Poland.
E-magazine, media relations, event support, creation and management of Instagram account, partnerships with influencers.